The Better the Data, The Better the Outcomes: The Value Story of Healthcare Data
Wednesday, September 17
2:15 PM - 3:15 PM (PT)
Join industry leaders from Fluent Dental, Fair Health, and West Monroe for an engaging panel discussion on the transformative power of data in healthcare. This session will bring together unique perspectives across the healthcare landscape, exploring the latest trends and insights across claims data, utilization data, network data, and much more. Our panel will be addressing the following topics:
- Trends in healthcare claims data, Q&A with Fair Health, including the evolving landscape of claims data, analytics, dental & medical integration, and their influence on patient outcomes. You’ll hear about valuable insights that Fair Health is seeing in the claims data and benchmarks.
- Innovations in dental claims data, Q&A with Fluent - offering a deep dive into emerging FWA patterns, the latest provider behavior, the rise of MA plan adoption, and leveraging agentic AI for dynamic, data driven intelligence from DentaBase.
- Additional commentary in dental technology, as West Monroe shares observations from the raise in digital tools and data, and examines how new point solutions are driving efficiency, scalability, and improved patient experiences within the dental sector.
Ben Baenen (moderator)
Director, Healthcare and Life Sciences, West Monroe
Ben Baenen is a results-driven leader in West Monroe’s Healthcare and Life Sciences practice. With extensive experience across the payer value chain, Baenen leads transformational initiatives that include product innovation, new market entry, operational strategy and technology implementation.
He has helped launch a range of solutions including consumer and provider portals, robotics programs, billing platforms and digital member engagement tools. These projects have delivered measurable impact such as increased member acquisition, improved provider engagement and reduced call center volume. Baenen’s areas of expertise include claims system analysis, vendor selection, functional design, usability testing and operational readiness.
Since joining West Monroe in 2007, Baenen has been known for his contagious enthusiasm and collaborative approach, both with clients and internal teams. He earned a bachelor’s degree in economics from DePauw University.
Baenen is an active mentor at West Monroe and a frequent contributor to the DePauw University Management Fellows Program, where he shares career insights and supports students interested in shaping the future of health care. He also supports the Alzheimer’s Association of Chicago and the Indiana Society of Chicago.
Meredith Goodwin, PhD
Senior Healthcare Data Analyst
FAIR Health
Meredith is a Senior Healthcare Data Analyst in the Custom Analytics department at FAIR Health, a national nonprofit dedicated to bringing transparency to healthcare costs. Since joining FAIR Health in 2023, Meredith has been working with clients to develop tailored analytical solutions to address their healthcare data challenges. She earned her PhD in Epidemiology and Biostatistics from Case Western Reserve University, where she previously served as Research Scientist and Instructor of Epidemiology. Her expertise bridges rigorous academic research methodologies with practical healthcare analytics applications.
Michael Urbach
President, New Markets
Fluent
Mike oversees all aspects of driving revenue growth for Fluent's dental analytics business solutions in new markets. Mike has over 20 years of experience in the healthcare informatics space and has developed and successfully sold a variety of informatics solutions to all stakeholders in the healthcare marketplace, including payers, providers, suppliers, and consumers. He has worked at informatics companies large and small, public and private, including HCIA, Solucient, Pharmetrics, and IMS Health. Mike has a BA from Syracuse University, an MBA, and an MHA from the University of Pittsburgh.
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